Fido al Fresco

Fido al Fresco

Like George Gershwin’s immortal lyrics, “Summertime, and the living is easy,” so is stylish...

Howl at the Moon

Howl at the Moon

Halloween can be just as fun for pooches as it is for people. Here are some tricks and treats for...

'Twas the Night Before...

'Twas the Night Before...

This season, don’t leave Fido out in the cold. Here are some tips and treats for a doggone good...

'Tis the Season

'Tis the Season

As any party animal can attest, the ingredients for a fabulous soirée are good friends, good food...

  • Fido al Fresco

    Fido al Fresco

    Wednesday, April 20, 2011 07:51 AM
  • Howl at the Moon

    Howl at the Moon

    Thursday, December 09, 2010 09:11 AM
  • 'Twas the Night Before...

    'Twas the Night Before...

    Monday, October 25, 2010 10:58 AM
  • 'Tis the Season

    'Tis the Season

    Wednesday, December 08, 2010 02:04 PM

Million Dollar Dog Brand

Whether you currently own your own pet business, or are considering taking the leap into "petpreneurship," Million Dollar Dog Brand is your road map to creating demand, profit and influence.
Written by Brandie Ahlgren, founder+editor
Author and friend, J.Nichole Smith, has spent over a decade in the pet industry, starting as a pet photographer in the Pacific Northwest. That's how I first met Nichole, when she contacted me about writing and shooting for CityDog Magazine -- and her talent was too much to resist. Ever since, we've been friends, colleagues, office mates and confidants -- sharing the trials and tribulations of owning and operating a pet-centric business.

That's why I am so excited to share her most recent endeavor, Million Dollar Dog Brand, a book about stand-out brands in the pet industry.

If you're reading this, you probably already know that the pet industry has surpassed the $100 billion mark worldwide -- and, it's a business sector that doesn't seem to be slowing down anytime soon.

In her book, Nichole shares in-depth interviews with the founders of 10 of the most pioneering, market-leading Million Dollar Dog Brands, including BarkBox, Ruffwear, PetHub, P.L.A.Y., Planet Dog, Honest Kitchen, PetHub, Harry Barker, Victoria Stillwell, and more, outlining the exact formula petpreneurs can follow to craft their own successful brand.

Million Dollar Dog Brand is packed with inspiring, battle-tested strategies that any petpreneur can use to improve just about every metric that matters in their business. Purchase a copy of Million Dollar Dog Brand here.

More from Nichole...The 3.35 Billion Dollar Pet Brand (yes, BILLION!). 

Want to receive more articles like this one? Sign up for our monthly CityDog Marketing Update here.
Rate this item:
(3 votes)
Login to post comments

Follow the CityDog Pack

  • CityDog on FacebookCityDog on TwitterCityDog on PinterestCityDog on Instagram






CityDog Summer 2018 Issue

Start Your Own Magazine